Your profile:
- Bio structure: Who you are, what you do and a call to action
- Put the link that you created earlier in your bio
- Use a clear name for recognition
Story:
- Due to the fact that you can add links to stories, it’s the best place to sell
- Post 3-6 times per day
- Keep it easy to read and clear (not too much text or graphics)
- Use the included Canva templates
Reels:
The content style that works best on Instagram right now is shorter reels (5-12s) that includes the hook for the first 3 seconds and then the value / content either:
- Flickering fast on the screen to get the viewer to watch the video multiple times to increase the watch time > more views
- Written in a longer text in the caption, also to increase watch time
All of this can be done without ever showing your face or even recording your own videos. Let’s first take a look at some examples and then go over how to create it yourself.